Conference Themes

# Marketing

  • Integrated Marketing Communication
  • Digital and Social Media Marketing
  • Big Data and Marketing Analytics
  • Customer Relationship Management
  • Customer Service Management
  • Digital Marketing in the Era of Technological Disruption
  • Digital Marketing and Artificial Intelligence
  • Internet of Things & Enterprise Information System
  • Consumer Research
  • Co- creation of the Value Using Power of Internet and Mobile Technology

# Economics

  • Cashless Economy
  • Taxation in Digital Economy
  • Economics of the Gig economy
  • Transactional Economics in the Era of ‘Mergers and Acquisitions’
  • Digital Economy: Challenges and Opportunity
  • Digital Trade in South Asia
  • Digitalization and its Impact on Traditional Indian Business Practices International Business

# International - Business

  • Cross Border Trade through Digital Platforms
  • International Trade Documentation in Digital Trade
  • WTO and World Trade through e Commerce
  • International Business Strategies in Digitally Connected World
  • Cross Cultural Management in a Digital World
  • International Trade Promotion through Digital and Social Media
  • Regional Trade Agreements Using Digital Platforms

The contributors may also submit their paper in any other relevant area which is not covered in the list.

Message from the Director

Dear Academicians/Researchers

Greetings!

We look forward to your participation with a quality research paper. We do hope that you will find this conference an enriching platform to share your research and receive invaluable inputs from renowned experts and erudite peers.

With Regards
Prof. Alok Pandey
Director & Patron
IMS Ghaziabad