Profile
Dr. Sushant Kumar Vishnoi holds a Ph.D. from Amity University and is a qualified UGC NET holder in both Management and Commerce. Dr. Vishnoi brings over a decade of rich experience to his role as Assistant Professor of Marketing at the Institute of Management Studies. With a diverse background encompassing 8 years in industry and 3.5 years in academia, Dr. Vishnoi's expertise lies at the intersection of Sales, Distribution Management and Marketing Analytics.
His academic journey is adorned with notable achievements, including being awarded an ICSSR project worth 2.5 million Rupees focused on Governance and Sustainability. Dr. Vishnoi's scholarly contributions are evident through his publications, which include A* and A category indexed publications. Dr. Vishnoi current research interests centered on qualitative research around technology adoption, consumer psychology, real estate and construction, and tourism. In addition, Dr. Vishnoi is extensively reviewing for leading international journals like Marketing Intelligence and Planning, Decision Support Systems, and Journal of System and Information Technology, Journal of Consumer Behaviour etc.
Dr. Vishnoi’s commitment to excellence in teaching is reflected in his dedication to empowering students with practical insights and cutting-edge knowledge in the field of Marketing and Sales. With a passion for research and a drive for fostering innovative learning environments, Dr. Vishnoi is committed to inspire the next generation of sales and marketing professionals at the Institute of Management Studies.
